Shawn Sullivan, Broker Associate, CRS's Blog
Promoting a house to potential buyers sometimes can be difficult. Fortunately, there are lots of things that you can do to stir up interest in your residence.
Now, let's take a look at three tips to help you promote your residence to buyers.
1. Upgrade Your Home's Curb Appeal
Amazing curb appeal is essential, particularly for a seller who wants to differentiate his or her house from other available residences. If your house boasts outstanding curb appeal, it is likely to make a positive first impression on buyers. And as a result, buyers may be more likely to request showings to view your home in comparison to other available houses in your city or town.
To upgrade your house's curb appeal, you should mow the lawn, trim the hedges and remove dirt and debris from exterior walkways. Also, devote time and resources to repair any damaged home siding.
If you require assistance with home exterior enhancements, you can reach out to local contractors as well. In fact, these professionals can help you transform your home's exterior from drab to fab in no time at all.
2. Create an Engaging Home Listing
An engaging home listing makes it easy for buyers to learn about your home. It is clear and concise, and as such, enables buyers to determine if your home matches their expectations.
To craft an engaging home listing, it often helps to make a list of your home's features. If you include relevant information about your house in your listing, you can teach buyers about your residence.
In addition, you may want to include high-resolution images of your home in your listing. With high-resolution images, you can show off the true beauty of your house to potential buyers.
3. Use Social Media to Your Advantage
If you create a home listing, you can share this listing on Facebook, Twitter and other social networks. By doing so, you can make it simple for buyers to learn about your residence.
Don't forget to share your home listing with family members and friends as well. If loved ones can access your home listing, they can share it with others and help you promote your residence to as many potential buyers as possible.
For a seller who is worried about generating interest in his or her home, you may want to hire a real estate agent. If you employ a real estate agent, you can receive expert assistance as you navigate the house selling cycle.
A real estate agent understands what it takes to promote a house to buyers in any housing market, at any time. He or she will develop an in-depth plan to showcase your residence to prospective buyers. Plus, a real estate agent will help you analyze any offers to purchase your home and ensure you can optimize your house sale earnings.
Use the aforementioned tips, and you can promote your residence to potential buyers and speed up the home selling journey.
The home selling journey sometimes is filled with hurdles that make it tough for an individual to optimize his or her property sale earnings. Fortunately, there are several shortcuts that a home seller can take to boost the likelihood of enjoying a profitable property selling experience. These shortcuts include:
1. Hire a Home Cleaning Company
A home cleaning company can help you transform your house's interior from drab to fab. That way, this company can help you clean your home from top to bottom and ensure buyers can fall in love with your residence as soon as they walk through the front door.
Of course, not all home cleaning companies are created equal, so you'll want to research local options. If you allocate time and resources to assess the home cleaning companies in your area, you can find a business that provides quality services at a budget-friendly price.
2. Employ a Professional Landscaper
If your lawn is filled with high grass and weeds, it may be tough to alleviate these issues on your own. Thankfully, professional landscapers are available in cities and towns nationwide. With a professional landscaper at your side, you can get the help you need to bolster your house's curb appeal.
Remember, your home only gets one chance to make a positive first impression on prospective buyers. If you hire a professional landscaper to mow the lawn, trim the hedges and perform other lawn care tasks, you can quickly and effortlessly improve your residence's curb appeal. And as a result, your home will make a distinct impression on prospective buyers, which may lead to a fast, profitable home sale down the line.
3. Collaborate with a Real Estate Agent
A real estate agent understands the ins and outs of selling a home and is happy to share his or her housing market expertise with you. By doing so, a real estate agent will help you enjoy a seamless property selling experience.
Typically, a real estate agent will learn about you and your home selling goals and craft a personalized property selling strategy for you. A real estate agent next will promote your residence to buyers, along with host home showings and open house events. Then, if a buyer submits an offer to purchase your residence, a real estate agent will help you analyze this proposal and determine how to proceed.
Let's not forget about the comprehensive support that a real estate agent provides throughout the home selling journey, either. If you ever have concerns at any point during the home selling journey, a real estate agent is available to respond to them. He or she will help you make informed home selling decisions, and ultimately, achieve your desired results.
For home sellers who want to remove the guesswork commonly associated with the property selling journey, there is no need to worry. By using the aforementioned shortcuts, a home seller can streamline the process of selling his or her house.
House owners frequently remodel, upgrade, or otherwise make changes in their homes for which they do not secure a permit. While some changes do not require permitting, others do. The challenge comes when you attempt to sell the home. You may run into a problem when a buyer makes an offer on such a property, and their inspector discovers unpermitted changes. Their mortgage lender may be unwilling to give them a loan until you remedy the permit issue.
Additionally, since building codes often change from year to year and certainly from decade to decade, and the property may have changed hands more than once before it came to you. Even if the upgrade occurred before you purchased it, you might be the one responsible for fixing it with your municipality.
What can you do? When you believe your home has unpermitted construction, learn as much as you can about it:
When did installation take place? Before you took ownership of the house? After?
What is the construction? A pergola? A sunroom? That necessary second bathroom?
In the year or era of construction, was a permit required? Is there a permit in place of which you're not aware?
Can it be grandfathered?
What is “Grandfathering”?
The term “grandfather clause” refers to an exception to a code, restriction, or legal requirement. It allows anything already done legally “at the time” to continue even if a new limitation would not allow it. Regarding unpermitted home upgrades, if the construction was before the change in the code, check to see if the code requires retroactive compliance. In that case, exceptions typically pose a danger to anyone living in the home or on the property and need remediation. When code changes do not require retroactive compliance, knowing the date of the construction puts you in the clear.
When you discover retrofits, additions, upgrades, or renovations in your home, search city or county records for a permit. Ask for help to see if that type of work in the year(s) of its completion required one. If it needed a permit, and you do not find one in place, either request a retroactive authorization or plan to sell your home "as is" to a willing buyer. Municipalities often have methods in place to offer retroactive permits. Check to determine the total cost of the permitting process. In addition to the permit fee, you may have to pay fines, inspections, and other fees. Any modifications required because of the permitting process become your responsibility. When the total cost of obtaining retroactive permits and related fees and construction costs is higher than the return on your investment, consider the “as is” process.
Selling Your Home "As Is"
When you choose to sell your property "as is," you no longer need to disclose to the municipal building department that you may have unpermitted construction. Until you are sure you want to request a retroactive permit, do not disclose information when you communicate with building code offices that might trigger an inspection.
In the selling process, however, fully disclose to your real estate agent all items you know about for certain. That is, tell them about additions or upgrades you installed while in ownership. Make sure a sale is not delayed or falls through because a lender requires a permit. Have an appropriate "as is" clause written into the sales contract.
Confer with your real estate agent to determine if seeking a permit is in your best interested when selling with unpermitted additions.
Believe it or not, selling a home may prove to be a good idea. In fact, there are many reasons why selling a residence could be beneficial, and these include:
1. You can earn a profit from your home sale.
If you have allocated significant time and resources to maintain your residence, you may find there will be lots of interest in your house if you add it to the real estate market. As such, you could earn a profit from the sale of your home.
Of course, it often helps to craft a home selling strategy before you list your house. This strategy will enable you to determine the steps you'll need to take to optimize your home sale earnings.
2. You can downsize or upgrade.
In some instances, a homeowner may find his or her current residence is now too big or too small. If you encounter this situation, there is no need to worry, as you can always list your residence and downsize or upgrade as needed.
Selling a home allows you to reconsider your living situation. Thus, if your current house is too big, you can sell your home and move into a smaller residence. On the other hand, if you need more space than your current home offers, you can list your residence and pursue a bigger home in the city or town of your choice.
3. You can find a new home close to family members and friends.
If you have to travel great distances to visit family members and friends, you may want to consider moving closer to these loved ones. Thankfully, you can sell your residence and relocate to a new home near family members and friends.
Clearly, there are many reasons why selling a home may be a good idea. If you hire a real estate agent, you can receive comprehensive assistance throughout the property selling journey.
A real estate agent will do whatever it takes to help you achieve the optimal home selling results. First, he or she will meet with you and find out why you are selling your house. A real estate agent next will offer tips to help you prepare your residence for the housing market. Then, when you're ready to sell your home, a real estate agent will promote your residence to prospective buyers. And if you receive an offer to purchase your house, a real estate agent will help you analyze this homebuying proposal and make an informed decision.
In addition, a real estate agent is a home selling expert. He or she will respond to any of your home selling concerns and questions, and by doing so, ensure you can achieve your desired results.
If you decide to sell your residence, you may want to hire a real estate agent. Because if you have a real estate agent at your disposal, you can get the help you need to simplify the property selling journey.
All home sellers understand that there are some costs to selling a home, but not everyone realizes what they're expected to pay for (and how much the total will be). We'll look at the most common expenses and how they might affect your budget.
Real Estate Agent Fees
This is probably the first thing that comes to mind if you're selling a home. The standard rule is anywhere between 5 to 6% of the final sale price. Not all sellers will shoulder this cost, but the majority will. So if your home sells for $300,000, you should expect to hand over at least $15,000 to be split between the buyer and seller real estate agents. Please note that commissions can be negotiable, especially if you're selling in a popular neighborhood.
While none of these costs are strictly necessary, they can help you get your home ready:
- Repairs: If you're not planning to sell the house as-is, it's a good idea to spruce up the interior and exterior of the property. Even if you're only buying a few cans of paint and a roller, the costs can add up quickly.
- Home inspection: Buyers will typically do their own home inspection, but sellers who go above and beyond can give themselves an edge in a competitive market. If you're going out of your way to buy a home inspection, it can show you have nothing to hide. These inspections cost a few hundred dollars and may reveal structural problems that you were unaware of.
- Staging: Arranging your furniture to show off the best of the home can really inspire buyers to view its potential. Whether you dress up your home with cozy touches (e.g., cashmere throws, small bouquets, etc.) or more modern decorations, it can help attract the perfect buyer.
If you're moving out before you sell the house, you'll need to continue paying the utilities. You'll also need to check with your lender as to exactly how much you owe when you pay off the loan. Some lenders will charge prepayment fees upon early termination. You may also be asked to either pay or split the closing costs, especially if you're selling in a buyer's market. This can include anything from the title inspector fees to transfer costs. Finally, you may need to pay capital gains tax if your home skyrocketed in value or any lingering property taxes.
Some sellers end up paying closer to 10% of the total sale price of their home, a figure that can be difficult to swallow for many sellers. It's worth clarifying each cost so you always know what you're paying for.